Times Square in NYC is one of the most overly-saturated commercial spaces in the world. Every surface is covered in billboards. Toshiki Hirano used that as a driving mechanism in his design for a new Times Square, creating a building that’s first need is area for advertising. Although a constant flickering billboard at street level might not be the most intriguing in terms of a civic space, it certainly creates a new face for Times Square. Check out the rest of the project.
STUDENT: Toshiki Hirano
SCHOOL: Princeton SoA
PROFESSORS: Elizabeth Diller, Michael Meredith
CLASS: Thesis
Continue reading