Casinos are slowly adopting esports, and so far the money has come from renting out hotel rooms to young players, who have fed them food and drink and turned them into players.
Casinos are slowly adopting competitive video game tournaments as another way for them to improve their top line.
Easier to try
It’s easier to try than most other ways that amusement arcades try to attract millennials and their disposable income.
As punters strive to earn a little more coin and satisfy the growing appetite for gambling, casinos are popping up with sports betting, video games, and other forms of entertainment.
So far, the money has been spent on hotel beds and rooms for young players and selling food and drink to them, which has made them gamblers.
One of the main reasons casinos are testing skill – based slot machines are because millennials don’t play traditional machines.
Indulge into something new
A strategy that encourages older people, who know they like traditional slot machines and gaming tables, to venture into something new and young is hard to buy.
That’s why casinos are looking for different approaches to lure younger people back into gambling halls, Spickzettel reports.
The game, travel, and food.
It attracts millennials because members of that generation are more likely to spend their extra money on games, travel, and food.
Young Gamble (rs) is aimed at younger people, especially those in their 20s and 30s, he said.
They visit casinos to test their skills against real-life players.
Hotels and Motels
While most casinos have their own hotels, some hotels and motels have opened near casinos to attract customers who do not want to stay in a casino room.
Successful casinos require lodges for visitors, and hourly child care and playrooms are available.
The introduction of skills – based slot machines and other new technologies attract younger customers, if not within a few years.
Whether the skills – based slot machines and sports betting – will be enough to make millennials fall in love with casino gambling remains to be seen.
We look at the current state of casino gambling and discuss what the industry can do to attract younger players.
First of all, there is absolutely no objective evidence to support the notion that millennials have something unusual about their propensity for casino gambling.
There is absolutely no objective evidence to support the idea that in the world of gambling or any other form of entertainment that any of us know, there is something “unusual” about them in terms of their susceptibility to gambling or willingness to gamble.
Social workers say that a hidden element of casino employment is that casino promoters have promised free education programs for young people in states that are considering legalized casino gambling.
Although there was little lip service to these programs, social workers said, the basic attitude of casinos has always been that pressure and stress in casino life is the problem of the employees, not the casinos.
Casino operators and gaming companies want to attract younger populations, they rethink their strategies.
Millennials are energetic
Casinos need to focus on the core population of players, and that population is not shrinking; it is actually increasing with Generation X and Millennials.
If casinos cannot find a way to attract the younger generation to the gaming floor, it could spell the end of the gambling industry.
Younger people are not averse to betting a few dollars, but they want the slot machines to lure their parents and grandparents.
Video games, like gambling halls, appeal to young people, who are said to be the most lucrative form of casino gambling, which would damage state revenues from casinos.
With the rise of online gambling and integrated resorts, it’s less about attracting new customers than about migrating existing millennials to the gambling offers.
Younger people like the slot machine style they like while keeping the number of slot machines high.